Residents do not want to live in the city

[OkDa]

Greetings, dear forum users, recently playing the game, I faced such a problem that my residents do not want to settle in residential areas of high comfort, what is the reason? Or do you first need to build an ordinary zone for residents, and then an increased comfort? I apologize in advance if I do not understand something, because I have recently played and it is still a little difficult to understand the game. I would be grateful for any help and answer.

[BobaMoca]

Demands

[CommanderABab]

Maybe you haven't yet provided services such as fire and police, or enticements such as healthcare, parks, religion, etc. nearby.